Foot In the Door, Conflict of Interest & Better Leads |#AskSwenk | Ep #112
On this episode of #AskSwenk, we’ll cover: How to handle clients who think you have a conflict of interest because you’re specialized in a niche. Also, ways to get your foot in the door with new clients, plus getting better business leads for your sales team.
This Week’s Questions:
Tackling Conflict of Interest
{0:29} Giles asked: “We specialize in design and marketing for the bar and restaurant sector. We’ve recently had a couple of meetings with prospects who were concerned about a conflict of interest as we already do work for one of the largest players in this sector in the UK. How would you tackle their concerns?”
Getting Your Foot in the Door
{2:36} Bobby asked: “What assessments would you use for getting a foot in the door with a client?”
Finding Better Business Leads
{5:16} Phil asked: “There’s one thing I consistently hear from my sales team and that is ‘it’s just bad timing for the client right now.‘ Have you found a good way to overcome this objection? ”
Related: http://jasonswenk.com/askswenk50
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