Top Digital Marketing Conferences for Agencies in 2018

By Jason Swenk on October 31, 2017

Are you trying to decide which digital marketing conferences are worthwhile in 2018?

There’s a ton of ‘em out there and sifting through each one can be overwhelming. Besides, time is your most valuable resource so you can’t afford to waste it attending digital marketing conferences that isn’t exactly what you need in order to grow your business.

I’ve compiled a list here of the ones in the U.S. and Europe, that I think are most valuable for digital agency owners to attend. The real question is you have to ask yourself is, what do you want to get out of it?

Do you attend for networking opportunities? To learn the latest trends and innovations in our field? Business growth strategies?

If you think I missed one, comment and let us know! We’d love to check it out.

PubCon presented by Pubcon, Inc.

Feb. 21, 2018 in Austin, TX & April 10-12, 2018 in Ft. Lauderdale, FL

Pubcon is an educational conference and expo for professional digital marketers to help them market and manage commercial websites for themselves or clients. Pubcon offers an in-depth look at the future of technology. Forbes and Inc. both named it a top conference for growing your business. Sessions revolve around SEO, PPC, social media, conversion, affiliates and ROI.

Traffic & Conversion Summit presented by Digital Marketer

Feb. 26-28, 2018 in San Diego, CA

This conference is packed with expertise and knowledge on all things digital marketing. Speakers and panelists teach you how to connect with audiences in the most efficient, effective, and economical way. You’ll learn what’s new in conversion breakthroughs, split-testing and more. I’ll be there to speak and attend, so if you’re going be sure to hit me up!

Social Media Marketing World presented by Social Media Examiner

Feb. 28-Mar. 2, 2018 in San Diego, CA

Social media is arguably the fastest changing marketing vehicle today. Give your content more legs and transform your marketing by attending sessions at SMMW with the industry’s top social media pros and creators from around the world.

SMX (Search Marketing Expo) presented by MarketingLand

Mar 13-15, 2018 in San Jose, CA / March 20-21 in Munich / May 22-23, 2018 in London / June 12-13, 2018 in Paris

This conference series that takes places in multiple locations globally. Conference content is devoted entirely to providing actionable tactics related to search marketing and discovering new ways search fits in the marketing mix with SEO.

The SoDA Academy presented by SoDA

April 9-10, 2018 in New York City

The SoDA Academy is a two-day, invitation-only conference put on by SoDA (originally known as Society of Digital Agencies). You can request an invitation to attend this conference that is primarily geared toward senior agency staff. At the event, learning is focused on supporting agency leadership in their dual role as makers and managers.

MarTech presented by MarketingLand

April 23-25, 2018 in San Jose, CA / October 1-3 in Boston, MA

Showcasing the best ideas and latest innovations across marketing, technology, and management, this conference has a both east and west locations for convenience.  MarTech is a tech conference for marketers and marketing conference for technologists teaching both disciplines how to effectively integrate.

SuccessCon presented by Infusionsoft

June 20-22, 2018 in Scottsdale, AZ

This is going to be huge for small business digital marketing. This conference picks up for Infusionsoft’s  (retired conference) ICON has left off. It’s going to be loaded with sales, marketing and social media education, as well as product training, a networking event and vendor fair. Agency owners want to attend this conference to benefit both their clients as well as their own business.

MozCon presented by MOZ

July 9-11, 2018 in Seattle, WA

This conference educates digital marketers in the areas of social media, data analysis, content strategy and, of course, SEO. Unlike other conferences, there are no breakout sessions – all speakers are on the main stage so you don’t have to pick and choose, or worry about missing anything.

Content Marketing World presented by Content Marketing Institute

Sep. 4-7, 2018 in Cleveland, OH

If you are in any way involved in content marketing for your clients, or your agency – this is the conference for you. You will leave this conference with new strategies for developing, executing, and promoting compelling content through multiple channels to attract and retain customers.

INBOUND presented by Hubspot

Sept. 4-7, 2018 in Boston, MA

Get inspired and educated by inbound sales, marketing and service professionals who speak on everything related to inbound marketing so you can apply to your agency and your clients businesses to grow more leads. Open registration is not restricted to just Hubspot users.

Digital Summit presented by TechMedia

Dates vary by location: Raleigh, Dallas, Phoenix, LA, Charlotte, Atlanta, Denver, Portland, Minneapolis, Philadelphia, Washington DC

Digital Summit fills your brain and professional toolkit with thought leadership and practical solutions designed to supercharge your customer strategies with real-world, practical solutions happening at the crossroads of marketing, analytics, user experience, and emerging technologies. Check out specific dates/locations here.

Smart Social Summit presented by Spredfast

Nov. 5-6, 2018 in Austin, TX

Smart Social Summit is Spredfast’s premiere event with 750+ of the world’s leading marketers. Its program consists of workshops, breakout sessions, and keynotes focused on the future of social media marketing. Put your agency on the cutting edge of innovation in this industry by checking out the summit or one of Spredfasts other events in New York City or London. Registration for the 3-day Austin event begins soon.

Growing Your Agency Brand

If you found this helpful but are searching for more advice especially looking to get your business to that next level, I can help.

You can find lots of tips, tricks and insights by checking out these helpful blogs that cover a wide variety of topics or if videos are more your thing, visit my videos on my Youtube channel!

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